We are in the midst of a digital privacy revolution as consumers are profoundly concerned with advertisers’ access to personal data. With the rollout of iOS 14.5, Apple has prioritized user privacy by restricting the tracking capabilities of all apps including Facebook and Instagram. Specifically, ...
Seemingly overnight, in the face of the Covid-19 pandemic, business as usual became anything but. All of a sudden, a public health crisis hit home, consumers started panic-buying essentials, and hospitals and healthcare workers steeled themselves to prepare for the inevitable. We are all searching ...
If you’re a savvy business person, you understand the value of thoughtful branding. Creating a cohesive brand - from an eye-catching logo to a beautifully designed website to smart packaging to relatable brand voice - not only differentiates your products from everyone else’s, but ...
