Our Collective Vision
At their core, Julia’s Table was started to bring the family together at the table with an inclusive line of gluten-free and top 7 and 8 allergen-free, pure food products everyone can enjoy. In the wake of pandemic, as their food marketing and creative agency, we at Heart Creative and Julia’s Table wanted to help families connect while sheltering-in-place during the summer months of 2020 with a feel-good initiative that would engage consumers and provide value to their lives and family.
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Client:
Julia's Table
Review:
Site Link:
Services:
Marketing, Creative & Culinary
Setting the Table
A collaborative effort with our culinary, creative, and marketing teams, we developed a Kids in the Kitchen eBook designed to empower kids to roll up their sleeves and have more fun in the kitchen with kid-friendly, original recipes and hands-on,brain stimulating activities. Besides extra smiles during a tough summer for families, our primary goal, given Julia’s Table was an emerging brand, was to accelerate brand awareness while engaging and providing consumers with value to build a long lasting relationship. We made this happen by launching the eBook with a robust social media advertising campaign, including influencer partnerships.